Ensure your site is properly optimized for Smartphones

Written by Sarah on . Posted in Publisher Tips

Todays-Awinning-Tipsmall Unless you have been living on a desert island for the past few years (lucky you!), you will know that the Smartphone market is growing with incredible momentum. Now 80% of the world’s population owns a Smartphone and of these people, 89% use theirs throughout the day.

Google has just updated their rankings for Smartphone search. Here are some tips to ensure that you are following best practice for the mobile version of your site:

The Monthly Digest: Issue 9 – 2014

Written by Sarah on . Posted in Monthly Digest

MonthlyDigest_logo300x130 (4)Welcome to Affiliate Window’s Monthly Digest; a round-up of the most relevant and interesting industry articles published in the last 30 days. Keep up to date with trending topics being debated within performance marketing, by reading our top five recommended posts each month.

Apple bids to transform payments and mobile commerce

The iPhone 6 and iPhone 6 Plus introduced last week offer larger screens, mobile wallets, wireless payment technology, faster processors, higher screen resolutions and more. They will boost retailers’ conversion rates on smartphones and encourage consumers to pay with their phones, experts say. And there’s a watch, too.

So What’s Next for Affiliate Marketing?

Affiliate marketing just celebrated its 20th birthday and – wow – has it changed! Just look at the last few years. New and different affiliate models continue to appear, the world is getting smaller through the international reach of publishers, and the customer journey and experience have become ever so scrutinized. This is coupled with the consumer shift in consumption — where smartphone devices and tablets are on par with brick and mortar shopping. So what’s next in affiliate marketing?

New Facebook Right-Hand-Side Ads Prove Bigger Is Better

zanox/Affiliate Window: Appointment of new Executive Board finalizes integration of Europe’s largest performance marketing network

Written by Lisa Chaikin on . Posted in PR & Press Releases

zanox & awin logosFollowing the November 2013 completed acquisition of Digital Window Ltd. operating in the UK under the brand of Affiliate Window, the Supervisory Board of zanox AG has made the decision to fully merge Affiliate Window and zanox into one organization further consolidating the group’s position as Europe’s largest performance marketing network.

Over the past five years, zanox and Affiliate Window have collaborated to provide innovative affiliate marketing solutions for the industry. Bringing both organizations together under one management team will allow future collaborations to flourish for the benefit of all our partners.

From 15th September 2014, the current Digital Window executive team will transition to the zanox AG board and will comprise Mark Walters as CEO, Adam Ross as COO and Peter Loveday as CTO. Michael von Stern will remain as CFO.

Fall Fashion Sports Guide: Part Three

Written by Sarah on . Posted in Publisher Tips

Following on from Part 1  and Part 2 of our Fall Fashion Sports Guide, we bring you the final part in the series.

In this installment, we’ve sourced the best Compression Pieces, Cycling Accessories, Equestrian Fashion, Rugby Shirts, Soccer Fashion and Running Fashion.

Now we’ve covered all aspects of fall sports fashion for your readers, go forth and promote!

Not already working with Affiliate Window? Join Now!

Deciding on a New Market

Written by Sarah on . Posted in Publisher Tips

Todays-Awinning-TipsmallYou have a great idea for a new site, and you feel really passionate about it – that’s great! Enthusiasm about an idea is essential for success in performance marketing.

However, being passionate about a site is not always enough to make money. On occasions you will just want to run some of your sites as a hobby and nothing more, and that is fine. But it is important to know from the get go, which website ideas have potential for making affiliate’s money and which ones do not.

So, how do I assess this?