Archive for January, 2013

Performance Marketing continues to soar in the Travel & Tourism Sectors

Written by Lisa Hammond on . Posted in PR & Press Releases

The US online travel market has grown exponentially in the last 12-24 months, with the WTCC reporting that it reached $313billion in 2012*. Global performance network, Affiliate Window has experienced firsthand the benefits of this growth with a range of new travel and tourism brands joining the network in 2012. This includes leading tourist attractions and entertainment parks, Legoland Discovery Centres, Sea Life and Madame Tussauds as well as globally trusted, travel guide retailer, Lonely Planet. These brands, alongside online hotel and accommodation search agencies Tripalertz and Agoda are all reporting positive growth through the performance channel.

It’s no secret that mobile bookings are also on the rise with the travel industry spending a great deal of time and energy figuring out how to lessen their dependence on online travel agencies. Travolution forecasts that half of all online travel bookings will be made via a mobile device by 2017.

Exclusive Saving on AM Days San Francisco Passes with Affiliate Window

Written by Sam Surry on . Posted in Events

The Affiliate Management Days team is holding their second San Francisco conference on April 16-17. Providing valuable insight into how online retailers are successfully implementing and managing their affiliate programs, the two day event promises to be worthwhile for those already working in the channel, as well as those just considering it.

What’s more, we have an exclusive 20% discount code to share with our clients. Keep reading for more details.

The impressive speaker line-up features Brian Marcus, Director of the Global eBay Partner Network, Peter Hamilton, Partner/CMO at HasOffers and Rebecca Madigan, Executive Director at the Performance Marketing Association. Joining them for his second AM Days speaker session will be Affiliate Window’s Strategy Director, Kevin Edwards. Topics covered across the conference will include affiliate recruitment techniques, legislative issues & challenges and tracking & multi-channel attribution.