Archive for June, 2013

Publisher Interview – Upsellit: Intelligent Customer Recovery

Written by Jasmin on . Posted in Interviews, Publisher

UpSellit-logoUpsellit allows marketers to automatically interact with cart abandoning consumers in order to gather feedback and increase conversions. We recently caught up with Senior Sales Associate , Adam Soltani to discuss the most effective strategy for customer recovery while leveraging their comprehensive portfolio of tools. 

Can you identify the reasons behind why online shoppers tend to abandon their basket prior to purchase and what solutions do you provide to combat this activity?

We have found the reasons for abandonment depend on the industry, the shopper’s position in the purchase cycle and the page they’re abandoning. A first-time visitor who is abandoning a page is often leaving in search of more information about the product or category. We have found visitors abandoning the checkout process are commonly experiencing an issue or concern about the business’ policies. A returning visitor who is abandoning their shopping cart is often simply in search of a better deal.

In order to predict the top reasons for abandonment, UpSellit begins every campaign with a site analysis to identify the website’s main points. Once the conversion funnel is analyzed and the customer journey is mapped, UpSellit begins building custom strategies for increasing conversions. These strategies leverage three core technologies: Abandonment Chat, Abandonment Surveys and Email Remarketing.

Check Out Our Fantastic Pet Programs!

Written by Jasmin on . Posted in Network News

Give your users everything they need to pamper their pooch with these fabulous offers from our pet programs! From free shipping to checkout discounts, you can keep them happy and returning to your site. Get your users involved pet community with Pet 360, the first-rate pet resource for proud pet parents; ensure you reach anyone looking for pet training products with PetSafe and for those visitors who are penny pinching – be sure to promote Value Pet Supplies! With an estimated $55.53 billion dollars of expenditure in the US pet industry, you’d be crazy to miss out!

Pet360

pet360

Our Promise: A first-rate pet resource. On a first-name basis.

Imagine having an entire world of pet care—from expert tips and knowledgeable advice to the latest and greatest pet food, treats, toys and gear to an active community of pet parents—all tailored to your pets’ exact needs. You don’t need to imagine it. Pet360 delivers this level of customization every time you visit.

Pet parenting gets a whole lot simpler when everything you need is always right at your fingertips, neatly arranged just for you. Once you’ve registered, your Pet360 world is literally configured, modified and continually updated based on the type, breed, gender, age and size of your pet. The information you provide makes your Pet360 as unique to you as your fingerprint (or your pet’s pawprint for that matter).

Introducing our New Travel-Specific AffiliRed Programs!

Written by Jasmin on . Posted in Network News

hotelsUSAAffiliate Window has joined forces with 100% tourist sector specific performance marketing agency: AffiliRed, to bring on board the below programs. All offer a 30-day cookie and datafeed. Join today!

Moevenpick Hotels – Commission 5%

Moevenpick Hotels & Resorts is an international hotel chain with 65 establishments and 14,600 rooms in total.  They have different hotels for each type of guest: business hotels in city locations as well as near airports and trade fairs, four and five star resorts at preferred vacation destinations.

ResorTime – Commission 6%

ResorTime is a travel portal that rents luxury resort condos at hundreds of resorts in the US and Mexico.  The company is one of the largest and most established rental reservation services in the Timeshare Industry.

Q&A: Top Coupon Publisher – Vouchercloud Enters US Market

Written by Jasmin on . Posted in Interviews, Publisher

vouchercloud_logo1You have launched Europe’s number one savings platform for providing the latest local and national discounts into the US market. Can you tell us a bit more about the program and the factors that drove this move?  

We feel we can bring a fresh approach to the coupon market adhering to the strict IAB council guidelines. Due to the investment from Vodafone Group PLC we have invested significantly in both scalability and multi-language capabilities. This has enabled us to launch in more countries than any other voucher APP or website in the world, with more to come.  Our launch in the US is our first outside of Europe. We were keen to dip our toe in this enormous market first, before further expanding into Canada in the upcoming months.

These are exciting times for the company and your industry. How do you see the program developing over the next couple of years?

In 2012 alone we generated over $45million in sales for our advertisers.  We are looking forward to replicating this success in the US with vouchercloud.net while building relationships with new and exciting brands, OPM’s and affiliate managers. Furthermore, we will be investing heavily into SEM, PR and Partnerships to assist with our organic growth.

How important to your strategy is development and growth within the US market?

 In the UK and Europe vouchercloud is a trusted brand with an excellent reputation, with that in mind, we are keen to capitalize on this trust and build strong relationships with US brands.  We have a real passion for saving our users money and this passion is definitely reciprocated in the US; a really great match which should stand us in good stead for the future.

SportsMemorabilia.com Announces Launch on AffiliateWindow

Written by Lisa Hammond on . Posted in PR & Press Releases

sportsmemorabilias_2616.pngUnder the premier affiliate program management of AffiliateManager.com, SportsMemorabilia.com, the web’s leading source for authentic sports memorabilia, has launched their affiliate program on the award-winning affiliate network, AffiliateWindow.

SportsMemorabilia.com continues to grow their affiliate program success with their latest network launch on Affiliate Window. SportsMemorabilia persists in providing items that are guaranteed 100% authentic and customer service that is world-class. Their seasoned executive team directs their company’s rapid growth and brings deep industry, operational and interactive-marketing expertise to the table, as well as a passion for sports.

Winners of “Best CPS Network” at the 2012 Affiliate Marketing Awards, AffiliateWindow, since 2000, has built their reputation on innovation, technology, service, ethics and performance. With a staff of over 200 globally, Affiliate Window acknowledges the responsibility of their lead position by placing value on support and service that is equal to the value they place on technical development.

Publisher Spotlight: Restaurant.com

Written by Jasmin on . Posted in Publisher Spotlight

restaurant logoRestaurant.com is the largest national dining deals site along with being a trusted and valued source connecting restaurants and diners.. The site enables local restaurants and small businesses to give diners the best deal on every meal, driving new customers and bringing back old ones. The service allows users to try new restaurants at a discounted price and with more than 50,000 daily gift certificate options.

How does it work?

Restaurant.com offers the best deal, every meal any day of the week. Gift Certificates are available in denominations ranging from $5 to $100, which allow diners to save at thousands of restaurants across the country with just a few clicks. Site credits are also available in the form of Gift Cards and eGift Cards, which come in denominations from $5 to $500. The dining deals never expire and cost a fraction of the face value.

Customers simply select the restaurant, certificate and denomination of their choice. Once the purchase process is  completed, the certificate is presented to their server via mobile phone or in printed form. The certificate amount is then deducted from the total bill, allowing for the customer to enjoy a delicious meal and a delicious deal.  Moreover, Restaurant.com Gift Certificates come with a 100% customer satisfaction guarantee and  certificates can be easily exchanged.