Archive for November, 2015

Affiliate Window launches new interface for coupons and promotions

Written by Courtney Lowenthal on . Posted in Network News

We are pleased to announce the launch of our new coupons and promotions interface for advertisers and publishers.

This brand new area of the Affiliate Window interface will change the way advertisers manage their promotions, as well as make it easier to distribute coupons and promotions to publishers.

Changes for advertisers

The most notable difference for advertisers is the way that offers are created. The interface has been re-designed to be much more intuitive and allows for multiple sectors and regions to be selected for each promotion that goes live.  Additionally, advertisers are now able to make coupon codes available to a specific set of one or more publishers.

Please see the wiki for a quick run through on how to use the interface and start adding your coupons and promotions. All existing offers have been migrated to the new system.

offer

White paper: Black Friday – a global phenomenon?

Written by Courtney Lowenthal on . Posted in White Papers

mouse keyboardA seemingly endless stream of analysis and conjecture has been generated in anticipation of what is likely to be the UK’s largest ever online shopping day: Black Friday 2015.

That the event truly arrived in 2014 is undisputed with an estimated $1.2B spent by British consumers. Affiliate Window witnessed an incredible spike, posting revenue in excess of $46m and in the process the network accounted for about 4% of all online expenditure.

Loot Crate’s affiliate program goes global with Affiliate Window

Written by Sarah on . Posted in PR & Press Releases

Loot Crate logoLoot Crate, a leading monthly subscription box service for gamers, geeks and fans of pop culture, has partnered with global performance marketing network Affiliate Window to exclusively launch its international affiliate program.

Founded in 2012 by an entrepreneurial team of ‘geeks and gamers’, Loot Crate, and its monthly uniquely curated collection of items such as collectibles, t-shirts, comics, art, gadgets and more, brings a sense of community, interactivity and mystery to more than 400,000 subscribers each month.

Case Study: Affiliate Channel Optimization through Advanced Data

Written by Sarah on . Posted in Case Study

shutterstock_hotelINTRODUCTION

The diverse publisher landscape is one of the key benefits of the channel but it can also present a challenge to some brands.

With a broad range of publisher types, each offering reach into a unique community of customers, with different purchase intentions and behaviors, how can advertisers analyze and track incrementality across multiple partners?

Webinar: Pitching for Assist Payments

Written by Courtney Lowenthal on . Posted in Webinars

ASSIST21It would be fair to say that asking your advertiser partners to pay for assists can make you feel like Oliver Twist.

On Thursday, December 3rd, our Head of Publisher Services Edwyn McFarlane will host a webinar offering guidance on how to make a sound business case, what rates to ask for, and most importantly how to demonstrate that long term investment, (by paying for assists) to the right publisher (i.e. you!), can add the diversity to their affiliate program that they so often crave.

Join us on Thursday, December 3rd at 11am EST to benefit from these valuable tips!

You can sign up to this webinar here.

 

Best Plugin for Bloggers? Vote for MyAW & Convert-A-Link for WordPress

Written by Sarah on . Posted in Network News

toolsPlanning work on your blog can be challenging enough, with adding content, managing the layout and aesthetics, as well as building relationships with other bloggers and responding to readers. Monetizing your content on top of these tasks can be daunting and time-consuming, which is why Affiliate Window created two useful plugins to help make affiliate marketing super easy for bloggers.

The Performance Marketing Association’s (PMA) Publisher Recruitment Council is looking to feature the best blogger plugins and want to hear from you.

We would be grateful if you could consider nominating our solutions as top plugins for bloggers here.